WebEx Pass The Ball

Website

To increase awareness and a new level of interest for Cisco WebEx, Pass The Ball was created. It is a community website that asks users to create ideas, rate ideas, and ultimately, collaborate with others using WebEx. The premise of the campaign was that “Ideas get better when you pass them around.”

The site also featured free online Webcast event series featuring such notables as Richard Branson, Tom Brokaw, Chris Anderson, Steve Wozinak, Alice Waters, and many more. Once users watched the events, they were encouraged to add their own ideas based off topics happening in each webinar.

My Involvement

• Lead Visual Designer
• UX (User Experience) Designer

Agency

Citizen Group